Friday 30 June 2017

Phoenix Branding Specialist

Looking for a Phoenix branding specialist? Well, you found the right place!

from
https://www.somoseo.com/phoenix-branding-specialist/

Wednesday 28 June 2017

Fight Click Fraud With Advanced Analytics

We fight click fraud with advanced analytics software. What is this and why should you care about trying to fix the issue? That’s what you’re going to find out here so you don’t waste money on clicks that come from scammers or people that are competing with you. Click-fraud

Click fraud is when competitors or others click your ads multiple times on purpose so it costs you money. This is fraud because it’s costing you quite a bit of money. Think about what would happen if you were spending 20% of your PPC ad budget on the fraud? You could re-allocate that money to your ad campaign if you could just block people that are doing this to you. Sometimes it’s someone that set up software to do multiple clicks. Either way, watching your site through analytics can show you what is going on and if fraud is happening.

We use software options that keep track of what is going on with your website. This software tracks the IPs of people that are clicking on your ads. We can then block or redirect clicks after a certain IP clicks on your PPC ads more than a couple of times in a certain time period.

You can not rely on the PPC ad service you’re using to block bad traffic. Click fraud is costly if you don’t pay attention to it. That’s why it’s such a good idea to fight click fraud with analytics. There are tons of people online at any given time so there is never any telling what kind of people will try this with your ads.

from
https://www.somoseo.com/advanced-analytics/

Social Media Consultant Phoenix

Why You Need The Best Social Media Consultant Phoenix Has To Offer

Everywhere you look, people are logging on and using social media sites. It has become one of the fundamental methods of communication between businesses and their target audience. Hiring the best social media consultant Phoenix has to offer would be in your best interest; here’s why.

This may sound insane, but making a minor social media mistake can turn into a PR nightmare. Once the public gets wind of a huge faux pas, it becomes difficult for them to forget. If you are not very familiar with social media sites, it is best to allow a professional to handle it on your behalf. This will ensure that all of the moves that are made will be the right ones.

If you have a severe lack of time, having the best social media consultant Phoenix has available will be really helpful. Instead of ignoring your audience and posting sporadically, someone else can handle this aspect of your business. They will post regularly and make sure that people don’t become so bored with your social media page that they look to the competition for more stimulation.

Using a social media site for a business is not the same as starting a personal account. While you tend to share all kinds of informal exchanges and anecdotes with friends when you typically log in, this is not the way that a professional account should be handled. Not only do you have to worry about the tone of the content, but oversharing is not something that will do your business any good.
When you begin to use social media as a marketing tool, it is wise to keep track of your results. This will help you identify which of your efforts are beneficial and which are not. This data can be used to tweak your plans in order to get a better result. A social media consultant will have metrics in place to gauge the success of their hard work.
When you are setting aside a marketing budget, make sure that you reserve some of your finances and use them to hire a consultant to handle your social media accounts. Having an expert run things for you means that you will have fresh content people will love and things like rookie mistakes and unprofessional content are not something you will have to be concerned about.

To speak with a social media consultant, contact us today. Thanks!

from
https://www.somoseo.com/social-media-consultant-phoenix/

Instagram Marketing Specialist Phoenix

Finding an Instagram Marketing Specialist in Phoenix that Business Owners Trust

If you are trying to grow your business profile, then finding an Instagram marketing specialist in Phoenix business owners respect is perhaps the best way to get a leg up on the competition. While it’s true that online marketing is a global thing, there are some local differences in how consumers think and what they like to see on their social media feeds.

We are an Instagram marketing specialist Phoenix store owners have come to know and trust over the last few years and we have a wide range of experience and expertise because we have clients in so many different niches.

We take pride in getting to know our clients, and we will always do our best to learn as much about your industry as we can so that we can communicate with your current and prospective customers in the most authentic way.

Social media marketing is a complex thing because preferences and tastes change. You are fighting for a person’s attention not just versus other companies in your niche, but the dozens (or hundreds) of other people, content creators, and brands in their feed.
It takes consistent exposure to get someone to remember a brand, let alone choose to buy from them, and that means you will need a sound content marketing plan. You can’t just expect that someone will buy from you after a post or two.
Advertising on Instagram can be expensive compared to some of the other content sites, too – and if you want to get the best results you will need to run a campaign that lasts for several months, rather than one that runs for just a few days or weeks.

A good internet marketing specialist will help you with that sort of thing – showing you what demographics to target and planning a campaign that will fit within your budget. Setting up a campaign on a smaller budget can be hard, but if you get the targeting right, and use compelling content, then you can get results without spending a fortune. It makes sense to take advantage of our expertise in this area, so that you can use your ad budget in the most efficient way, and free up your time as well to focus on the parts of your business that you know the best. So, give us a call today to see what we can do to grow your brand.

from
https://www.somoseo.com/instagram-marketing-specialist-phoenix/